Essential Tips for Selling Your Used Audemars Piguet Watch

April 16th, 2024

Factors to Consider When Selling an Audemars Piguet Watch

Anyone familiar with haute horlogerie knows that Audemars Piguet is a pioneering brand in modern watchmaking. Thus, when you sell the Audemars Piguet watch, you can earn top dollars and monetize your investment. 

Like most brands in the luxury watch market, Audemars Piguet focuses on the balance of craftsmanship, exclusivity, and prestige. Understanding the dynamics of the secondary market when looking to sell your Audemars Piquet watch is crucial. 

In this blog, we will walk you through the market for pre-owned Audemars Piguet watches, the key factors to consider when selling your AP watch, and the most reliable partner for selling luxury watches.

Table of Contents

Overview of the Market for Pre-Owned Audemars Piguet Watches
Factors to Consider When Selling a Used Audemars Piguetstrong>
Why Sell Us Your
Final Thoughts
Sell luxury watch: Used Audemars Piguet Royal Royal Oak
Looking for Audemars piguet watch buyer to sell this pre-owned Audemars Piguet Royal Oak 41mm, Automatic, Stainless Steel, Metal Bracelet.

Overview of the Market for Pre-Owned Audemars Piguet Watches

Audemars Piguet, founded in 1875, is among the most prestigious names in the luxury watch industry. The brand is well-known for its rich heritage, innovative designs, and superior craftsmanship. Audemars Piguet watches are sought-after in the primary and secondary luxury watch markets.

In the secondary or pre-owned market, Audemars Piquet continues to see remarkable growth due to several factors: 

  • Brand Prestige.  Owning an Audemars Piguet timepiece is a status symbol and shows your sophistication, making them highly desirable. 
  • Limited Production. Audemars Piguet produces a limited number of watches yearly, so the brand has several rare models. 
  • Investment Potential.  Collectors and enthusiasts consider Audemars Piguet as an investment asset. The pre-owned market is the source of rare and limited runs of Audemars Piguet. 

While all Audemars Piquet collections are much sought-after in the secondary market, specific collections tend to command more attention and higher prices when you sell Audemars Piquest watch

  • Royal Oak.  This collection is known for its avant-garde design by Gerard Genta, which was introduced in 1972. The Royal Oak Concept series of the Royal Oak line is much sought-after because of its limited production run. 
  • Royal Oak Offshore. Launched in 1993, the Royal Oak Offshore collection of oversized timepieces with bold aesthetics and rugged features appeals to collectors seeking high-performance luxury sports watches. They are limited-edition timepieces sought after in the secondary market. 
  • Royal Oak Concept. These are high-tech and futuristic timepieces showcasing Audemars Piguet's commitment to innovation and craftsmanship. Their limited production runs and groundbreaking features make Royal Oak Concept watches highly desirable among collectors and enthusiasts.
  • Jules Audemars. These classic yet understated timepieces appeal to collectors who appreciate traditional craftsmanship and refined aesthetics. Limited edition models or vintage-inspired pieces within the Jules Audemars line often attract greater attention in the secondary market.
  • Millenary. The Millenary collection features artistic dials, open-worked movements, and unconventional designs, thus appealing to collectors seeking distinctive and avant-garde timepieces. These limited edition models with intricate skeletonized movements are particularly sought after in the secondary market.

Audemars Piguet collections that offer iconic designs, limited availability, innovative features, and historical significance tend to command higher demand in the secondary market. Collectors and enthusiasts worldwide seek Audemars Piquet timepieces due to their quality and timelessness.

Sell my used Audemars Pigeut Royal Oak Offshore
Discover the best place to sell luxury watches with this Pre-owned Audemars Piguet Royal Oak Offshore, 42mm, Automatic, 18k White Gold, Rubber Strap.

Factors to Consider When Selling a Used Audemars Piguet 

Whether you need extra cash, want to move on from a traumatic relationship, or want to upgrade your timepiece, selling your Audemars Piguet can be a smart move. With the brand’s reputation for precision, superior craftsmanship, and timeless design, you can sell Audemars Piguet for a considerable price in the second-hand market. 

When selling your AP watch, you must work with professionals. Sell Us Your is the best place to sell luxury watches, especially an Audemars Piquet. We consider several factors when you sell your Audemars Piquet to ensure we offer the most money for your timepiece. 

  • Reference / Model Number

The reference or model number tells your watch's model, style, and material. You can find the reference number in the original documents from purchasing your watch. 

The reference number of your Audemars Piquet is a series of numbers and letters. For example, reference number “26574ST.OO.1220ST.01." 

"26574ST". This is the model number for the Royal Oak Offshore Chronograph.
".OO" indicates that the case material is stainless steel.
".1220" denotes specific features or variations of the watch, such as dial color, bezel type, or other details.
"ST" typically indicates that the watch has a stainless steel bracelet.
".01" typically signifies the specific variant or version of the watch within the model number.
  • Rarity

Audemars Piguet produces a limited number of watches yearly, contributing to their rarity and appeal. This scarcity drives demand for pre-owned Audemars Piguet timepieces, especially discontinued or limited-edition models. Here are a few examples of rare Audemars Piguet watches:

Royal Oak "Jumbo" Extra-Thin Ref. 15202ST.OO.1240ST.01
Royal Oak Concept "Black Panther" Flying Tourbillon
Royal Oak Offshore "The Beast" Ref. 25721ST.O.1000ST.01
Millenary Carbon One Tourbillon Chronograph
Audemars Piguet Tradition Tourbillon Minute Repeater Chronograph "Grand Complication":

These examples are just a fraction of Audemars Piguet's rare and exceptional watches. The rarity and desirability of these timepieces are often due to their limited production, unique design, historical significance, and collector demand.

  • Condition

Your watch’s condition is one of the most critical factors that will impact how much you will get when you sell your Audemars Piquet watch. Evaluate the physical condition of your timepiece. Look for any dents, scratches, or signs of wear on the bezel, case, crystal, and bracelet. Also, ensure your timepiece functions properly, including giving accurate time and proper operation of its complications. 

  • Documentation

Having your Audemars Piquet's original box and documents can increase its value. Documents such as the original receipt, warranty card, instruction manual, service records, and box prove your timepiece's authenticity and will net more when you sell an Audemars Piguet watch than an incomplete or “naked” AP. 

An Audemars Piquet watch buyer may still be interested in your timepiece even if you do not have the original box and papers. 

  • Where You Sell Your Watch

The right Audemars Piguet watch buyer is crucial when selling your timepiece. After all, you need to work with a professional buyer when selling luxury watches, so you receive the true value of your timepiece.

Why Sell Us Your 

Sell Us Your is the best place to sell luxury watches, especially Audemars Piquet timepieces, for many reasons:

When you sell a luxury watch, your timepiece deserves to be handled by someone who appreciates its craftsmanship and value. Sell Us Your has six in-house master watchmakers with knowledge and expertise about AP watches.
We have an A+ rating from the Better Business Bureau for the positive online reviews we received from our satisfied customers.
We have an easy and quick selling process.
We are transparent with all our transactions, especially regarding how we determine the value of your watch. You can contact us anytime through telephone 305 770 6955, email at, or chat.
We make immediate payments.

You can sell your Audemars Piquet watch online or by dropping by our showroom at 9595 Harding Avenue, Bal Harbour, Florida 33154. We accept outright sales, consignments, or trade-ins. 


Final Thoughts

Selling your Audemars Piguet can be an intelligent way to get cash for your timepiece for some crucial expenses or to upgrade to a new watch. To maximize your returns, consider the factors contributing to getting the most value when selling Audemars Piguet

When selling luxury watches, trust only the experts. Sell Us Your is the top buyer of luxury watches in Florida and the United States. 

Find out how much your Audemars Piguet is worth. Request a free quote and get the most money for your Audemars Piquet from Sell Us Your 



Claudine Faifer: Estate Jewelry & Sterling Silver Specialist

Meet Claudine Faifer: Estate Jewelry & Sterling Silver Specialist

Meet Claudine Faifer an estate jewelry, watch and sterling silver specialist with a professional career spanning over 50 years, including an impressive 30 years career at Gray and Sons Jewelers, the premier destination for selling, buying, repairing and consigning luxury watches and estate jewelry… Experience Claudine Faifer's story by clicking here.





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