How to Sell a Luxury Watch You No Longer Want?

The more people buy luxury watches, the more pre-owned luxury timepieces there are available to sell. Do you own a Rolex, Patek Philippe, or any luxury timepiece you no longer use? Selling your luxury watch to a professional watch buyer can give you big bucks!

The luxury watch you own symbolizes your taste and gives you prestige. Yet, over time, your taste and preference may change. The luxury watch you used to adore is now gathering dust in your cabinet, and you want a better and more modern model.  Or maybe your luxury watch is the answer to your present financial difficulty.

Whatever your reason, you have decided that now is the best time to sell my watch. For many first-time sellers of pre-owned luxury watches, the topmost question is, “Where can I sell my watch for cash?  

In this guide, an expert watch buyer will show you a step-by-step guide on how to sell your luxury watch for the most money and why Sell Us Your Jewelry is the best destination for your sale.

Step # 1:  Understand the Value of Your Watch

Are you asking yourself, “How much can I sell my watch?” It is crucial to at least have a ballpark figure of how much you can sell your watch. The value of your watch depends on several factors:

• Brand

Luxury watch brands with a prestigious and long history have high resale values. The brand of your watch screams on its dial. Sometimes, so does the model's name. All luxury watches have a reference and serial number engraved typically on the watch’s case back or below the lugs.

• Reference Number

Each watch model has a specific reference number. Included in the reference number are the model or collection of your watch and its components (material, dial color, type of bezel, and movement type).

•  Serial Number

Your watch has its unique serial number. It verifies your watch’s authenticity.

• Age

The reference and serial numbers help determine your watch’s approximate production date. The age of your watch significantly affects its value. 

•  Rarity

Special edition and limited edition luxury timepieces without newer versions are highly valuable.

•  Condition

The condition of your watch is crucial to its value. Dents, scratches, water damage, discoloration, and replaced parts on the dials and hands can reduce your watch’s value.

An original watch bracelet in good condition gives your watch more value than a replacement. Additionally, a damaged internal mechanism can significantly lower a watch’s value. Well-maintained luxury watches with minimal wear and tear often retain or increase their value.

A vintage watch buyer assesses the condition of timepieces differently. A natural patina (tarnishing or discoloration) adds to the watch’s charm and desirability.

• Market Demand

The desirability of your luxury watch significantly impacts its value. Watch enthusiasts and collectors are always hunting older timepieces from prestigious brands. Watches with limited production runs, special edition models, and those with unique features are considered rare and drive up market demand.

Step # 2: Gather Original Packaging and Documentation

Luxury watches that come with their original box and documentation command the highest value. These items help verify the authenticity of your timepiece. Other original documentation may include the Sales Receipt, Certificate of Authenticity, Warranty Card, and Service Records. Extra chain straps and chain links help increase the value of your watch.

Step # 3: Know Trends and Market Demand

The factors mentioned above affect the value of your luxury watch. But consumer demand plays a crucial role in determining the value of your timepiece. Some luxury watch brands retain their value better than other brands because of market demand.

Step # 4: Preparing to Sell My Watch

A professional watch buyer prefers to clean and make minor repairs on your watch if needed.  So, save yourself the trouble and additional expense.

Take clear, high-quality photos of your watch from multiple angles. Create a detailed description including features, specifications, unique aspects, and an overview of its condition.

Step # 5: Decide Where to Sell Your Watch

“Where can I sell my watch?” is a critical decision you need to make.  You have several options on where to sell your pre-owned luxury watch. You can sell your watch yourself, on online platforms, or to a professional watch buyer.

•  Pawnshops

“Can I sell my watch” to a pawnshop?”

Pros

Pawnshops are the easiest and fastest option for selling your luxury watch.

Cons

They will offer you the lowest price because they do not have the knowledge and expertise to evaluate luxury watches.

• Local Jewelers

It is safe to sell your luxury watch to local jewelers.

Pros

They offer a quick, reliable, and hassle-free selling process. You may get a reasonable price, but most likely, it is not the highest price possible.

Cons

Not all jewelers are watch specialists, and not all watch specialists are expert pre-owned luxury watch buyers. 

•  Auction Houses

An auction house is an established, reputable, and safe option.

Pros

Watch enthusiasts and collectors often troop to auction houses to get a good find. Thus, you can get a premium price for your luxury watch.

Cons

Auction houses charge several fees that will be deducted from the total selling price of your watch.

• Professional Watch Buyers

A professional watch buyer appreciates the value of your luxury watch.

Pros

A professional watch buyer is an expert in determining the actual value of your pre-owned luxury watch.

Cons

Not all professional watch buyers are the same.

The Unique Advantage of Sell Us Your Jewelry

Sell Us Your Jewelry, the buying division of Gray & Sons Jewelers, is way above the competition. We are the top luxury watch buyer in the United States.

•  Reputation

Sell Us Your Jewelry. com has been successfully buying pre-owned luxury watches since 1980.

•  Expertise

We have six in-house master-trained watchmakers, expert jewelers, and sales specialists with over 150 years of combined experience. Our extensive knowledge of the intricacies of luxury watches and their current market demand allows us to offer top money for your timepiece.

•  Transparent and Trustworthy

You can contact us anytime, and we will answer your questions. We are a trustworthy watch buyer with an A+ rating from the Better Business Bureau for excellent customer service.

• Easy Selling Process

We have a user-friendly selling platform that allows you to sell your luxury watch in quick and simple steps.

•   Best Possible Price

Being experts in evaluating luxury watches, we can offer you the best possible price for your timepiece. See Us Last!

·         Flexible Option

You can choose to sell your luxury watch to us through outright cash, trade-in, and consignment Sell through outright cash and receive immediate payment upon finalization of your transaction. 

Trade in your watch for another one of Gray & Sons amazing collections of Rolex, Cartier, Patek Philippe, Omega, Breitling, Audemars Piquet, and many more. You can possibly receive a higher offer if you consider consigning your watch to us. 

If you are local or visiting the area, stop by our showroom at 9595 Harding Ave Miami Beach/Bal Harbour, FL 33154. And meet with our buying experts. 

 Contact us now to start your selling process and receive the best possible offer from an expert watch buyer! 

Meet Claudine Faifer: Estate Jewelry & Sterling Silver Specialist

Meet Claudine Faifer an estate jewelry, watch and sterling silver specialist with a professional career spanning over 50 years, including an impressive 30 years career at Gray and Sons Jewelers, the premier destination for selling, buying, repairing and consigning luxury watches and estate jewelry… Read more of Claudine Faifer's Journey of Elegance